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DigitalMarketer, Ben Griffin – Nurture a Loyal Customer Base
Original price was: $295.00.$52.00Current price is: $52.00.
DigitalMarketer, Ben Griffin – Nurture a Loyal Customer Base
Price: $295
Archive: http://archive.is/3l7MS
The Return of the Email Newsletter
Triple Your Clickthrough Rate, Reverse List Burnout, and Generate More Sales From Your Email List Starting Next Week.
Here’s What We’ll Create Together
In this workshop, you’ll create an email newsletter that delivers consistent and valuable content that trains your subscribers to open and read your emails…all in about 30 minutes a week. When you implement this newsletter strategy in your business, you’ll start to see increased open & clickthrough rates, improved deliverability, increased trust and authority in your market, and more traffic & sales from promotional emails.
Here are just a few of the benefits of what you’ll receive from this on-demand workshop:
- A SWIPE file of our “Core 4” newsletter templates that you can put to use immediately—especially if you HATE to write or are still learning copywriting
- How to get 2x – 3x your email open rates and create goodwill among subscribers with the use of a value-rich email newsletter…
- Why newsletters build brand awareness and authority…even if you don’t have a massive list!
- How to position your newsletter in a way that makes people EXCITED to read it (HINT: treat your newsletter like a product—because it is one)…
- How to use “candy content” to make your newsletter more fun and interactive (think of it like the crossword puzzle in a newspaper)…
- Applying the “CR-VR” method to every newsletter you write, ensuring your audience receives clearly constructed content that holds their attention and keeps them reading from the Subject Line down to the Postscript
- The common mistakes that doom most newsletters to mediocrity and how to avoid them (we even made one of these mistakes at first)…
Workshop Description
In this workshop, you’ll learn how to create an email newsletter that increases email traffic, improves deliverability, and positions you as an authority in your market. Follow along as Ben Griffin walks you step-by-step through the process we use to create DM Insider, and by the end you’ll have a template for a value-first newsletter of your own that gets people excited to see your name in their inbox. Follow this strategy, and in as little as 30 minutes a week you’ll start to see increased open rates, fewer unsubscribes, and most importantly: MORE SALES anytime you hit the “send” button on a promotional email.
What You’ll Learn
- Why a value-first newsletter is so essential for ANY company that ultimately wants to generate more sales from email marketing
- The 4 types of email newsletters and how to determine which one makes the most sense for your market
- An easy-to-follow system (we call it “CR-VR”) to audit your newsletter and ensure you’re delivering real value to your subscribers
- 4 copy-and-paste templates that make crafting your weekly newsletter quick and easy
PART 1
Why Your Business Needs a Value-Rich Newsletter
Every few years, someone comes along and claims that “email is dead.” Meanwhile, smart companies who know what WORKS continue to invest in email because they know it’s the still the single most profitable marketing channel online today. And in part 1 of this workshop, Ben will explain why a value-rich newsletter is the single best way to nurture your email list, keep your audience engaged, and help make sure your email marketing continues to deliver a strong ROI.
PART 2
Opt-In Pages & The “Core Four” Types of Newsletters
After hours of research, we discovered that the most effective email newsletters fit into 4 categories. And in part 2 of the workshop, Ben will walk you through each newsletter type, show you examples of companies that are doing it right, and help you decide which type (or combination of types) makes the most sense for your business. As a bonus, you’ll get our 4 newsletter templates to make it as easy as possible to create a newsletter layout that’s attractive and effective.
PART 3
The “CR-VR” Method for Writing a Valuable Newsletter
Believe it or not, you DON’T have to be a great writer to create a value-rich newsletter that works. You just need our “CR-VR” method. Using this process, you’ll have a quick & easy way to make sure your newsletter meets all the most important criteria for delivering true value that keeps your audience opening, reading, and clicking on your emails.
PART 4
Tools for Sourcing/ Writing Your Newsletter Content
You may think a great newsletter requires hours of time spent writing and researching. But we’re happy to tell you it doesn’t! And in part 4 of the workshop, Ben will show you how to find great content for your newsletter (the easy way). Last but not least, he’ll share the most valuable tips and tools he uses to quickly and efficiently write our very own newsletter, DM Insider.
$295.00
$52.00
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